Getting a taste of fame made me put money on it – Kaptain Kush | The Guardian Nigeria News
By Goalkeeper Nigeria
October 22, 2022 | 5:13 p.m.
Taking the leap of faith to become a musician is not easy. However, becoming famous is an even more difficult task. Lagos-born Afropop star Kaptain Kush managed to achieve both. But from his rise to stardom, becoming famous was not the goal. For him, it was money rather than fame. The release of the EP, Sorry, brought…
Taking the leap of faith to become a musician is not easy. However, becoming famous is an even more difficult task. Lagos-born Afropop star Kaptain Kush managed to achieve both. But from his rise to stardom, becoming famous was not the goal. For him, it was money rather than fame.
The release of the EP, Sorry, brought Kush a certain level of fame in the industry. The project made good numbers on the local music charts as hundreds of Afrobeats music fans streamed it online. The success of Sorry paved the way for him to begin receiving performance gigs. Since 2020, Kush has worked with numerous promoters, thrilling crowds at shows and concerts in Nigeria.
It was while touring the country that he realized that being popular as a musician did not automatically mean that he would earn a lot of money from his craft.
“My first project, Sorry, was doing quite well in the market and my fan base was growing day by day. Still, it wasn’t reflected in my bank account. It was funny and weird at the same time,” Kush recalls .
Realizing that fame in the industry does not guarantee immediate financial success, Kush decided to pursue the money instead; making money as a creative has become his top priority. “Now I didn’t stop my musical career. I love music so much that I can’t live without it. However, I knew that if I wanted to make money, I would have to do things differently.
Seeking fortune, Kush first explored blogging. A creative writer, he decided to start an entertainment-focused blog and quickly learned the ropes of running a profitable blogging business. the money started coming in.
Encouraged by the income generated from the blog, Kush decided to try something different one more time. This time, he chose to diversify into music production and artist promotion.
“The last 18 months have seen me work with dozens of up-and-coming musicians on projects ranging from solo releases to EPs and albums. It’s been an interesting journey as an entrepreneur,” he revealed.
Kush’s move into entrepreneurship has earned him fame on two fronts: he’s popular as a musician and an entrepreneur. But above all, he lives from it.
“Many people now associate my name with TheCityCeleb brand. This achievement is refreshing.
Kush may not be as famous as the top music stars in the country, but he is steadily building a fortune as an entrepreneur. And if you ask the rising star of music, the latter is more important.